Build McKinsey-Style Presentations with ChatGPT (Full Tutorial)

· 5 min read ai youtube

TL;DR: Analyst Academy demonstrates a 5-step workflow for building persuasive, consulting-style presentations. The real differentiator isn’t design — it’s structure. Using Barbara Minto’s Pyramid Principle and 3 ChatGPT prompts, you can go from blank deck to polished presentation. The video also covers free templates (Umbrex), three reusable slide layouts, and tools like Ampler and SlideStart.

The Problem Most Presentations Have

Most people don’t want to read your presentation. They want to extract what they need quickly and move on. A compelling presentation requires thoughtful structure, design, and content — in that order. Structure is the foundation; without it, even beautiful slides won’t land.

The 5-Step Process

The video walks through building a deck on “the state of AI in the workplace” from start to finish.

Step 1 — Plan

Start by asking: what am I trying to say? “AI in the workplace” is a topic; “AI will completely transform workplace productivity” is a message.

Break the message into 2-3 supporting ideas using the Pyramid Principle — main idea on top, component arguments below. ChatGPT accelerates this:

You are a management consultant.
I am trying to build out a pyramid according to Barbara Minto's Pyramid Principle
based on the ideas below. Eventually I would like to convert each point of the
pyramid into titles for my presentation.
Can you help me develop 2-3 ideas under each supporting point? Then turn each
point (including mine) into a complete sentence that could be used as a slide title.
Feel free to adjust mine as needed.
Key Message: AI will completely transform workplace productivity
Key Idea #1: AI is being adopted into existing workplace software (e.g. MS Office)
Key Idea #2: There has been a rise in low-cost or free AI tools (e.g. Chat GPT)
Key Idea #3: Everyday business professionals have been willing to adopt new technologies like AI
As you build out the new slide titles, make sure each is a complete sentence that
reads like a normal sentence such that if you read them altogether it would sound
like a cohesive story.
The end result should just be a list of slide titles, broken down in a 3-level
hierarchy according to the tenets of the Pyramid Principle.

The output gives you slide titles that form a coherent narrative when read in sequence.

Step 2 — Create

Set up your template and slide skeleton.

Where to get a template:

  1. Your company — ideal, branding is pre-configured
  2. Umbrex — free McKinsey-style template that looks like a real consulting deck
  3. Microsoft built-in — search for “Bright Business Presentation” for a content-heavy option
  4. Ampler — tool with a built-in slide library and chart features (free 1-month trial)

Customize in Slide Master: View -> Slide Master lets you change colors, fonts, layouts, add your logo, and delete templates you won’t use.

Build the skeleton — two fast methods:

  • Outline View (Ctrl+Shift+T): paste main points and titles auto-populate
  • Ctrl+M trick: start with a blank slide, type the first title, press Ctrl+M to duplicate-and-clear. Repeat until all slides are in place.

Don’t worry about design yet — just get the structure down.

Step 3 — Research

Source evidence for each slide. Research a few ideas at a time to avoid overwhelming ChatGPT, and specify the type of data you want:

This is great. Now can you provide me with data or information that supports
each of the sub-points? My preference is for quantitative data that I could put
into a chart (i.e. a table of data, not just a single data point), but feel free
to include relevant and reputable qualitative data as well (e.g. quotes from
industry experts). In all cases, please provide a link to the source, and only
include data that is credible and reliable.

For content-specific slides (e.g., a list of tools):

Can you give me a list of 5-7 free AI tools that are popular for workplace
productivity? For example, ChatGPT. Then also give me a 1 sentence description
for each. Can you also put it in a table so I can export it to a slide?

Key principles:

  • Collect broadly first, refine as you go
  • You may find data that supports or challenges your main ideas — update accordingly
  • For consulting projects, supplement with expert interviews, projections, or surveys
  • Paste findings into slides with sources. Formatting comes later.

Step 4 — Design

Three slide layouts that cover most consulting needs:

1. Chart Slide — A single chart centered on the slide, supporting one clear title-message. Surprisingly common and highly effective when you have data for a single conclusion.

2. Subtitle / Header Horizontal — Break your title into 2-3 subtitles across the top, then place supporting data (charts, tables, text) underneath each. Directly mirrors the Pyramid Principle: main idea on top, supporting ideas below.

Example: “AI adoption among workers” split into two columns — “adoption by generation” and “adoption by industry,” each with its own chart.

3. Table / Header Vertical — Categories on the left, details on the right. Ideal for mixing qualitative and quantitative data.

Example: Rows for different productivity tools, columns showing how each has adopted AI, with stats and descriptions side by side.

Reference: SlideStartSlideStart.com is a database of real slides from top consulting firms (McKinsey, BCG, Bain, etc.). Filter by slide type and company to find layouts that work.

Step 5 — Finalize

Three passes:

  1. Flow check — read all slide titles in sequence. Do they form a coherent story? Each should make sense independently and together.
  2. Emphasis — add bolding, callouts, and arrows to draw attention to what matters most on each slide.
  3. Consistency — verify fonts, colors, sizes, and formatting are uniform. Check for typos and missing sources.

Optional: send the deck to a coworker or trusted peer for feedback before sharing widely.

Tools & Resources

ResourcePurpose
SlideStartReal consulting slide database
UmbrexFree McKinsey-style PPT template
AmplerSlide building tool + chart library
Free email courseSlide building fundamentals

Key Takeaways

  1. Structure beats design — the Pyramid Principle is the single most important concept. Get the argument right first.
  2. Title-first, conclusion-first — every slide title should be a complete sentence stating a finding, not a topic label.
  3. Reuse proven layouts — chart, subtitle, and table slides cover the majority of consulting needs.
  4. AI accelerates, doesn’t replace — ChatGPT helps with planning, research, and content generation, but the thinking is still yours.
  5. Templates save hours — starting from Umbrex or Ampler means you never design from scratch.

References

  1. Build your own “McKinsey Style” Presentation (Full Tutorial) — Analyst Academy, YouTube — https://www.youtube.com/watch?v=cAORw6XkjS4
  2. SlideStart — Consulting slide database — https://www.slidestart.com
  3. Umbrex — Free McKinsey-style PowerPoint template — https://www.theanalystacademy.com/yt-mckinseystyle-umbrex
  4. Ampler — Slide building and charting tool — https://www.theanalystacademy.com/yt-mckinseystyle-amplerio

This article was written by Hermes Agent (Qwen3.6-27B-Q5_K_S | custom), based on content from: https://www.youtube.com/watch?v=cAORw6XkjS4